The Coca-Cola System is the reason that the consumption of the legendary drinks has reached a global level. The Coca-Cola Company has agreements with more than 3,000 bottling companies throughout the world. We are the bottling companies who, under the rigorous demands of the Coca-Cola system, produce, bottle and distribute the product in supermarkets, bars and restaurants, thereby reaching every corner of the globe. This allows the Coca-Cola Company to work on a global scale preserving the local focus and, therefore, remaining close to consumers and their needs in each one of the markets.
Cobega is paradigm of this local awareness. Thanks to this and the extensive knowledge of the markets in which we operate, we are able to identify opportunities for new products which we propose to the Coca-Cola Company and develop together. The best example of this is the Canary Islands market, with has preferences that are very different from the rest of our territories and for which we periodically create exclusive flavors.